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Services: Editorial Consultancy  
   

Writing Machine’s communications success is built on a dedication to articulating compelling marketing messages as effectively as possible. Today, we help organisations across many sectors develop their messages and marketing strategies.

 
   

Consultancy to help you make the most of your communications

We use a questioning, challenging approach to develop effective marketing campaigns, planning newsletters and magazines that will last and analysing the strengths of existing communications strategies.

Elegant writing. Eye-catching design. In the world of marketing communications, both amount to nothing without substance. Good marketing not only grabs the reader’s interest, but delivers a compelling message to its audience. A message that offers them something in which they can see value, whether in their domestic or professional lives.

 

Challenging questions lead to the best results

Writing Machine provides a company-wide messaging service (click here for information), as well as editorial consultancy on a project basis. Whether we’re working on a piece of corporate collateral, a magazine, an email marketing campaign, a website or indeed any project, we seek to identify a clear objective and message.

For instance, the questions we ask around magazines are designed to ensure that your publications have a real impact, a longevity and a business value both to your organisation and your readers.

Our role as content consultants is to draw on your knowledge, successes and business understanding, We then offer marketing advice that helps turn potential selling points and features into benefits of concrete value.
Our content consultancy includes:

  • Messaging services
  • Newsletter and magazine editorial consultancy
  • Marketing strategy advice
  • Marketing campaign advice

Contact Writing Machine to find out how we can help.

 

 
 

Find out more about how Writing Machine develops focused messaging propositions for below the line and through the line communications.

Editorial definition is a key phase of any newsletter or magazine project. Read more about Writing Machine’s approach.

 
 
 
 
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