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Structured bid writing is a two-day
course delivered in your offices for up to 12 delegates
at a date convenient to you. The course is very interactive,
with lots of writing exercises and even homework!
Who should attend?
Anyone
who writes bids or contributes to them will find this
course invaluable.
Previous
delegates
have
included
bid managers, subject matter experts, solution architects
and bid leaders.
What will delegates learn?
We know that every organisation or
department has its own specific writing challenges. That's
why we use a modular approach to our Structured Bid Writing
training. The course teaches delegates the core skills
they need for smarter and better bid writing planning,
structuring, crafting and reviewing. Plus you can select
three 'In Practice'
modules on day two, which apply the theory to your particular
needs.
As standard, the course will teach delegates
how to:
- identify competitive messages
– and how to bring them into everything
they write
- plan and structure bids – to
ease the stress of managing bid creation
- write with clarity – to
make it easy for the reader
- be engaging
– turning facts into benefits and staying positive
and direct
- Use clear layout - with bullets, boxes, bold text and
captions
- proofread - techniques
for that final polish
Choose your own In Practice Modules
In addition, on day two you can choose
three of the following In Practice modules:
- executive summary writing
- tone of voice*
- persuasive PowerPoint
- briefing other writers
- how to write emails
- grammar - breaking the rules
- punctuation
Bespoke modules
We can also work with you to develop
bespoke modules suited to the precise needs of your business
or department.*
*These
will need bespoke development and will therefore incur
an extra charge.
A writing trainer
The trainer will be an experienced
writer, who will demonstrate the techniques
we use to make our writing professional, punchy and engaging.
As a result, delegates will not only learn theories that
can underpin
the way they write bids in the future, they will also have
the opportunity to implement those theories under the
watchful
eye of someone who writes for a living.
After the course, delegates will be sent
the course notes as a reference document for the future.
These explain,
expand and reiterate
all the
points
raised
throughout the course,
so delegates will never be stuck trying to remember what
they were taught. In addition, all delegates are signed
up to our monthly Trade Secrets of Writing emails - giving
them further writing hints and tips.
Arrange an in-house course for your
team
To receive a document that explains
Structured Bid Writing in more detail, simply send an email
to clairef@writingmachine.com
or contact Claire Fuller on 01962 841250.
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