Discover the Trade Secrets of Newsletters

Whether you are responsible for producing online or printed publications, Writing Machine’s Trade Secrets of Newsletters workshop can make your life easier.

This one-day training course will combine theory with hands-on practical sessions to enable you to streamline your editorial processes and effectively meet your marketing objectives.

In a friendly workshop environment, we will provide you with the techniques and tools to:


Set clear, measurable marketing objectives for your newsletter
Determine the most effective newsletter medium in accordance with your budget and objectives
Add pace and variety to your newsletter content
Accelerate your newsletter production whilst adhering to your objectives
Make your flatplan work for you
Sub-edit with ease and speed
Entertain your readers with stimulating copy

To discover more about the course content, please click here.